Might I suggest…

Buried in today’s Times article on HEEB Magazine‘s expansion fantasies is this analogy from new editor Joshua Neuman:
I’m trying to emulate Vice in that this is more than a magazine, but a lifestyle. As Vice is to cocaine, we are to chocolate layer cake.
What’s so Jewish about chocolate layer cake? Might I suggest a more apt analogy?
As Vice is to anonymous butt-sex (warning: dirty, dirty link), we are to speed dating and settling down with a nice doctor in the suburbs in your thirties.
A Sardonic Jewish Magazine Expands Its Ambitions by Bill Werde

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